Email Timeline Overview

| Day | Email | Type | Purpose |
|-----|-------|------|---------|
| 0 (signup) | 🎉 Your ILLIXIS Trial Has Started! | Transactional | Account active, password setup link, what your trial includes |
| 3 | 💡 Quick tip: Get the most from your ILLIXIS trial | Drip | Onboarding nudge — create your first brief |
| 5 | ⏰ 2 days left: Here's what you've accomplished | Drip | Halfway reminder + heads-up about view-only at Day 7 |
| 7 | 🎯 Your ILLIXIS trial ends today | Drip | Trial-ending notice with subscribe CTA |
| 7+ (after expiry) | Your ILLIXIS Trial Has Ended — Subscribe to Keep Creating | Transactional | Confirms no charge, summarizes trial usage, links to plans |

There are no emails on Day 1, 2, 4, or 6. If you don't receive an email on those days, nothing is wrong — none are scheduled.

Day 0: Welcome (Transactional)

Sent immediately after your $7 trial payment completes. This email is not part of the drip sequence — it's a one-time transactional message that arrives within seconds of signup.

It includes:

A password setup link (click to set your password and access your account)
Your login URL
Trial expiration date
A summary of what your trial includes:
10 AI content briefs
5 full articles
10 images
Unlimited publishing to your store
Five recommended first actions: set password, connect your store, create your first brief, generate content, publish

If you don't see this email within a few minutes of signup, check your spam or promotions folder. If it's not there, contact support@illixis.io.

Day 3: Onboarding Nudge

The first email in the drip sequence arrives 3 days after your trial starts.

Subject: 💡 Quick tip: Get the most from your ILLIXIS trial

The message is short and focused on a single recommendation: create your first brief. Most customers describe their "aha moment" the same way — once one brief lands, the rest of the program (articles, social, email, ads) starts pulling its weight too.

The CTA links directly to the app login so you can start a brief immediately.

Day 5: Halfway Reminder

Sent 2 days after the Day 3 email — 5 days into your trial, with 2 days remaining.

Subject: ⏰ 2 days left: Here's what you've accomplished

This email serves two purposes:

Reminds you what your trial gives you — up to 10 briefs, 5 articles, unlimited publishing.
Gives a heads-up about what happens at Day 7 — when your trial ends, you won't be charged automatically. Your account moves to view-only: you can still sign in and see everything you made, but creating new content requires a paid plan.

If you're seeing the value, the cleanest path is to subscribe before Day 7 so there's no interruption.

Day 7: Trial Ending Today

Sent 2 days after the Day 5 email — on the final day of your trial.

Subject: 🎯 Your ILLIXIS trial ends today

This email confirms:

Your trial is wrapping up today
You will not be charged automatically
Everything you made stays accessible — your account moves to view-only
Subscribing now lets you pick up exactly where you left off, with quotas reset to your plan's monthly allowance

The CTA links to the pricing page. Plans start at $997/month.

After Day 7: Trial Expired (Transactional)

After your trial actually expires and your account moves to view-only mode, you receive one more transactional email.

Subject: Your ILLIXIS Trial Has Ended — Subscribe to Keep Creating

This email is not part of the drip — it's triggered by the trial-expiry event itself. It confirms:

You haven't been charged
A summary of what you used during the trial (briefs, articles, images, AI videos, originality checks, fact checks, content extensions, email sequences — only non-zero items appear)
Everything you created is still accessible
Primary CTA links to the pricing page; secondary CTA links to your dashboard

How to Unsubscribe from Trial Drip Emails

To stop receiving the Day 3, Day 5, and Day 7 drip emails:

Open any of those three emails
Scroll to the footer
Click Unsubscribe
Confirm on the preference page

You can also manage email preferences from your account:

Go to Settings > Notifications
Find Trial & Onboarding Emails
Toggle off to disable

Note: Unsubscribing from the drip does not affect:

The Day 0 trial-started transactional email (already sent)
The trial-expired transactional email (sent on expiry, not via the drip)
Other transactional emails (password resets, receipts, billing notices)
System notifications (task completions, alerts)

What Happens After You Subscribe

Once you convert to a paid subscription:

Trial drip emails stop immediately — you won't receive any remaining Day 3 / Day 5 / Day 7 messages still queued
The trial-expired transactional email is not sent
You move into your paid-plan onboarding (separate from the trial drip)

Your email preferences carry over. If you unsubscribed from marketing emails during trial, that preference remains active.

Email Delivery Issues

If you are not receiving expected trial emails:

Check your spam or promotions folder
Add noreply@illixis.io to your contacts
Verify your email address in Settings > Account
Confirm the timing — there are only emails on Day 0, Day 3, Day 5, and Day 7 (and one after expiry). Day 1, 2, 4, and 6 are intentionally silent.
Contact support@illixis.io if expected emails still don't arrive

Trial Email Sequences