Two paths fail.
One works.

Agencies bleed you dry. DIY tools drown you in busywork. There's a third way.

Path 1

Hire an Agency

Pay a fortune. Wait weeks. Hope they care as much as you do.

$10,000–$50,000/month retainers
Misaligned incentives (they bill hours, not results)
Slow iteration. Weeks for simple changes
Dependency on their availability
Knowledge walks out when contract ends

Typical annual cost

$120k–$600k

Path 2

Cobble Together Tools

Cheap subscriptions. Expensive time. Nothing talks to anything.

8+ subscriptions that don't talk to each other (ESP alone: $300–$1,000/mo)
No strategy layer. Just tactics
You're still doing all the work manually
20+ hours/week on execution
Inconsistent quality without expertise

Typical annual cost

$5k–$15k + your time

Path 3

ILLIXIS

One platform. You approve. ILLIXIS executes. The output of a full team.

Research, strategy, content, distribution: unified
Email sending included. No separate ESP fees
You make decisions. Execution is handled for you
Approve-only workflow. You decide, it runs
Expert-level quality without the experts
Knowledge stays in your business

Annual cost

$12k–$60k

The numbers don't lie

AgencyDIY ToolsILLIXIS
Monthly cost$10k–$50k$400–$1.2k$997–$4,997
Your time/week5–10 hours (management)20+ hoursApprove only
Time to results3–6 months6–12 monthsWeeks
Strategy included
Instant iteration
Knowledge retained
Email sendingExtra ($300–$1k/mo)Extra ($300–$1k/mo)Included ($0)
Scales with youCosts scale tooYour time doesn't scalePlatform scales

Stop choosing between bad options.

See what happens when your team gets the right platform.