What Data ILLIXIS Stores
ILLIXIS stores several categories of data to power your marketing program:
Account Data
- Email address, name, company information
- Billing details (processed securely via Stripe)
- Login credentials and authentication tokens
- Subscription history and plan details
Content Data
- Content briefs and generated articles
- Video scripts and storyboards
- Email campaigns and sequences
- Social media posts and schedules
- Uploaded images and brand assets
Analytics Data
- Search Console performance metrics
- Email campaign statistics
- Social engagement metrics
- Rank tracking history
- Content performance scores
Configuration Data
- Connected platform credentials (Shopify, WordPress, etc.)
- Brand voice settings and preferences
- Competitor lists and keywords
- Automation rules and workflows
Automatic Cleanup Schedules
ILLIXIS automatically removes certain data to optimize performance and reduce storage costs:
| Data Type | Retention Period | What Happens |
|-----------|------------------|--------------|
| API request logs | 30 days | Deleted automatically |
| Failed task records | 14 days | Deleted automatically |
| Draft content (unsaved) | 7 days | Deleted automatically |
| Analytics raw data | 13 months | Aggregated, then deleted |
| Rank tracking history | 24 months | Archived, then deleted |
| Email send logs | 90 days | Summarized, then deleted |
Data you create and save (briefs, articles, campaigns) is retained indefinitely while your account is active.
GDPR Compliance
ILLIXIS is fully GDPR compliant. Here's what that means for you:
Your Rights Under GDPR
- Right to access: Request a copy of all data we hold about you
- Right to rectification: Correct inaccurate personal data
- Right to erasure: Request deletion of your personal data
- Right to portability: Receive your data in a machine-readable format
- Right to object: Opt out of certain data processing activities
Data Processing
- We only process data necessary to provide the service
- Third-party integrations (Google, Shopify, etc.) have their own privacy policies
- We never sell your data to advertisers or data brokers
- AI-generated content is not used to train external models
Data Location
- Primary data stored in US-based servers (Render.com)
- Backups stored in geographically distributed locations
- All data encrypted at rest and in transit
How to Request Data Export
To export all your ILLIXIS data:
- Go to Settings > Account > Privacy
- Click Request Data Export
- Choose export format:
- JSON (machine-readable, includes all metadata)
- CSV (spreadsheet-compatible, content only)
- HTML (human-readable archive)
- Confirm your request via email
- Download link sent within 24-48 hours
What's Included in Export
- All content briefs and generated articles
- Email campaigns and sequences
- Analytics history (aggregated)
- Account settings and preferences
- Connected platform configurations (credentials redacted)
What's NOT Included
- Raw API logs (technical debugging data)
- Temporary processing files
- Third-party platform data (export directly from those platforms)
How to Request Account Deletion
To permanently delete your ILLIXIS account:
- Go to Settings > Account > Privacy
- Click Delete Account
- Review the deletion summary (what will be removed)
- Enter your password to confirm
- Click Permanently Delete Account
Deletion Timeline
- Immediate: Account access revoked
- Within 24 hours: Personal data anonymized
- Within 30 days: All content and analytics deleted
- Within 90 days: Removed from all backup systems
Before You Delete
- Export your data first (deletion is irreversible)
- Cancel any active subscriptions
- Disconnect third-party platforms
- Download any assets you want to keep
What Happens When You Cancel
When you cancel your subscription:
Immediately
- Billing stops at end of current period
- Full access continues until subscription expires
After Subscription Expires
- Account enters "read-only" mode
- You can view and export existing content
- No new content generation or publishing
- Connected platforms remain linked but inactive
After 90 Days of Inactivity
- Warning email sent with export instructions
- 30-day grace period to reactivate or export
After 120 Days of Inactivity
- Content data archived (not immediately deleted)
- Account settings preserved for potential reactivation
After 12 Months of Inactivity
- All content data permanently deleted
- Account fully removed from system
- No recovery possible
Backup and Recovery Options
Automatic Backups
- Database backed up daily
- 30-day rolling backup retention
- Point-in-time recovery available for critical issues
Self-Service Recovery
- Deleted briefs recoverable for 30 days (Trash folder)
- Deleted campaigns recoverable for 14 days
- Contact support for older recovery requests
Requesting Recovery
- Email support@illixis.io with:
- Content type (brief, campaign, etc.)
- Approximate date of deletion
- Any identifying details (title, keywords)
- Recovery attempted within 2 business days
- No guarantee for data older than 30 days
Best Practices
- Export important content regularly
- Use the data export feature before major changes
- Keep local copies of critical brand assets
Questions about data retention? Contact privacy@illixis.io for specific inquiries about your data.