One dashboard replaces logging into eleven separate ad platforms to check if your tracking works.
The Real Problem
Every ad platform has its own pixel, its own conversion tracking UI, its own attribution settings. When your team is managing Google, Meta, LinkedIn, TikTok, Pinterest, Snapchat, and Microsoft, tracking breaks silently. You find out when your ad spend stops converting. By then, you've already wasted the budget.
Real-time pixel status, connection health, and last sync time for every platform you advertise on.
Conversion Tag
Tag ID, conversion label, enhanced conversions
Pixel
Pixel ID, Conversions API, event deduplication
Insight Tag
Partner ID, conversion tracking, matched audiences
UET Tag
Tag ID, conversion goals, auto-tagging
Pixel
Pixel ID, Events API, click and view attribution
Tag
Tag ID, enhanced match, conversion events
Pixel
Pixel ID, CAPI, event deduplication
Pixel
Ad exposure attribution, ROAS measurement
Pixel
Website tag, conversion events, attribution
Pixel
Conversion pixel, event tracking, CAPI
Pixel
Nextdoor pixel, Conversion API, ROAS
Conversion events, attribution windows, and platform mappings. All in one place.
Real-time connection status for every platform. Green, yellow, red. Know if tracking broke before your ad spend tells you.
Define events once. Set default values, counting methods, and attribution windows. Map each event to platform-specific conversion IDs.
Link your conversion events to each platform's native conversion action. One event, eleven platform configurations, zero tab-switching.
Unified performance data across all platforms. See which campaigns actually drive conversions, regardless of where they run.
The Small Team
Eleven platforms. Eleven logins. Eleven different dashboards showing different numbers. Or one dashboard that shows all of them. ILLIXIS replaces the scattered analytics tools your team juggles.
“We used to spend two hours every Monday pulling reports from five different platforms. Now we check one dashboard in two minutes.”
— Marketing Manager, 3-Person Team
The Lean Team
Meta says it drove 40 conversions. Google says it drove 35. LinkedIn claims 15. The real number is 50. Cross-platform attribution shows you the truth, not what each platform wants you to believe.
“We reallocated 30% of our Meta budget to Google after seeing the real attribution numbers. CPA dropped by half.”
— Growth Lead, 3-Person Team
The Founder
Pixels break silently. A site update, a tag manager change, a platform API version bump. You find out three weeks later when your retargeting audiences stop growing. The pixel dashboard catches it in real time.
“Our Meta pixel was broken for two weeks before ILLIXIS. That was $4,000 in untracked conversions. Never again.”
— Founder, DTC Brand
One dashboard. Eleven platforms. Zero broken pixels you don't know about.
Pixels. Events. Attribution. All monitored. All in one place.
One platform. You approve. ILLIXIS executes. Marketing that just happens.
Marketing, Unstacked.