Cold outreach is dead. Systematic PR is not.

Your backlink team.
Automated.

Seven link-building engines running on autopilot. Broken links found, brand mentions tracked, competitor gaps mapped, trending stories caught, journalist queries matched. You review and send.

7 ways to earn backlinks. One hub.

Every link-building tactic that actually works, automated and centralized.

Link Reclamation

Scans competitor sites for broken outbound links. When a site links to a dead page, you pitch your content as the replacement. High conversion rate because the site owner already wants a working link there.

Weekly automated scans

Brand Mentions

Finds sites that mention your brand without linking to you. These are warm targets: they already know your brand. A simple email asking for the link converts at rates cold outreach never will.

Bi-weekly automated scans

Media Intelligence

Analyzes competitor backlink profiles to find sites that link to them but not to you. These proven link sources already cover your space. You just need to get on their radar.

Monthly automated scans

Newsjacking Radar

Monitors trending stories in your industry daily. High-relevance stories get expert commentary drafts you can pitch to journalists within the 24-48 hour window that matters.

Daily automated scans

Authority Builder

Ingests journalist queries from HARO, Source of Sources, Help a B2B Writer, and SourceBottle. Each query scored for relevance. Pitch responses drafted automatically. You review and send.

Real-time email ingestion

Media Contacts

Your journalist rolodex. Contacts discovered automatically through scans or added manually. Track relationship status, publications, topics, and outreach history over time.

Continuously updated

Outreach Generation

Every opportunity gets a personalized outreach email. Broken link replacements, brand mention requests, competitor gap pitches: each tailored to the context. Edit and send.

On-demand per opportunity

Runs while you sleep. Reports when you wake up.

Five automated scans surface opportunities continuously. You just review what they find.

Broken Link Detection

Scans competitor backlinks for 404s

Weekly

Brand Mention Discovery

Finds unlinked brand mentions across the web

Bi-weekly

Competitor Gap Analysis

Maps competitor backlink profiles against yours

Monthly

Trending Story Monitoring

Catches stories before the newsjacking window closes

Daily

Journalist Query Ingestion

Queries scored and matched as they arrive

Real-time

Every opportunity is scored by domain authority, relevance, and conversion likelihood. Focus on what matters.

Authority Builder: journalist queries on autopilot

Queries arrive from 4 platforms. Scored and matched. Pitches drafted. You send.

Authority Building Hub

Journalist queries delivered to your inbox, automatically scored for relevance. Generate pitches in seconds. Build backlinks without cold outreach.

Sample Content

Journalist Query Inbox

4 high-relevance queriesAuto-updating
94match
HAROnew2h left

Marketing automation trends for 2025

Looking for marketing experts to share insights on how small teams are scaling content output...

87match
Source of Sourcesdrafted4h left

How small teams compete with big brands

Seeking founders/marketers who have successfully scaled marketing without large teams...

78match
Help a B2B Writernew1d left

Content strategy best practices

Need quotes from B2B marketers about their content creation workflows...

91match
SourceBottlesent6h left

Small teams punching above their weight

Feature story on lean marketing teams running full programs in-house...

Domain Authority

0/ 100
+3 this month

Backlink Growth

+197 YTD
1,247total backlinks

Competitor DA

Your Brand
42
Competitor A
56
Competitor B
48
Competitor C
38

6 Platforms

One unified inbox

Auto-Scoring

Relevance matching

Smart Pitches

One-click generation

Link Tracking

Monitor backlinks

Some content attracts links. Most doesn't.

Pillar Content recommendations identify what type of content earns links in your industry. Then help you create it.

Original Research

Surveys, studies, and data analysis that journalists cite

Interactive Tools

Calculators, quizzes, and assessments that earn links naturally

Comprehensive Guides

Ultimate guides that become go-to reference materials

Plus: industry statistics, downloadable templates, infographics, and comparison content. 6 content types total, each scored by link potential and difficulty.

What a PR agency charges $5,000/month to do manually.

5

Automated scans running continuously

7

Link-building channels in one hub

2-5 min

Per pitch or outreach email

4

Journalist platforms monitored

Every backlink earned improves your rankings, establishes expertise, and drives referral traffic. Permanently.

Questions? Answers.

How is PR Intelligence different from Authority Builder?

Authority Builder is one module within PR Intelligence. It handles journalist query response (HARO, Source of Sources, etc.). PR Intelligence is the full suite: broken link opportunities, unlinked brand mentions, competitor backlink gaps, newsjacking, media contacts, and outreach generation. Authority Builder is reactive (journalists come to you). The rest of PR Intelligence is proactive (you find the opportunities).

What runs automatically vs. what requires my input?

Five scans run on autopilot: broken links (weekly), brand mentions (bi-weekly), competitor gaps (monthly), trending stories (daily), and journalist queries (real-time). You review the opportunities surfaced, approve or edit outreach drafts, and send. The research happens without you. The outreach requires your judgment.

How long before I see results?

Individual link placements can happen within days of outreach. Domain authority improvements compound over 3-6 months. ILLIXIS tracks the progression so you can see the trend building. Most users see their first backlink opportunity within the first week of scanning.

Do I need existing content to use PR Intelligence?

You need something worth linking to. Start with 2-3 published articles, then use Pillar Content recommendations to identify what type of content earns the most links in your industry. Link Reclamation and Brand Mentions work even with a small content library.

What about journalist query scoring?

Every journalist query is scored 0-100 based on your industry, expertise areas, brand keywords, and existing content. Only queries above your relevance threshold appear. Pitches are drafted using your brand voice and reference your published content for maximum credibility.

How does Media Contacts help over time?

Every scan discovers journalists and editors covering your space. The CRM tracks relationship status (cold, warm, hot, connected), publications, topics, and outreach history. Over months, you build a journalist network that compounds: warm contacts respond faster and more frequently.

Can I trigger scans manually?

Yes. Every scan type can be triggered on-demand from its page. Automated schedules run in the background, but you can scan anytime you want fresh data.

Stop hoping for backlinks. Start engineering them.

Seven link-building engines. One hub. Opportunities surface automatically. You review and send.

7 days for $7 • Full access • Cancel anytime